#business opportunity discovery

3posts

  1. Scoring Product Opportunities with Importance and Satisfaction
    Can a single score identify the features that customers consider important but are not satisfied with in social media posts? This post outlines the logic behind calculating an opportunity score and practical points to watch out for.
    Social Media Analytics2026-10-10#social media analytics#sentiment analysis#customer reviews#business opportunity discovery#product planning#event detection
  2. How to Find Emerging Business Areas with Outlier Detection
    Can we find emerging business areas in advance by converting the names of goods and services listed in trademarks into vectors with a language model and measuring novelty with LOF? This post summarizes the four-step method, results, and limitations of a 2022 paper.
    Intellectual Property & Scholarly Data Analytics2026-10-10#business opportunity discovery#trademark analysis#language model#anomaly detection#text mining
  3. How to Track Changes in Product Opportunities with Online Reviews
    Can we track month by month which product attributes are frequently mentioned in reviews but have low satisfaction? This post reads a paper on an iPad case that uses topic modeling, sentiment analysis, and TOPSIS to examine changes in product opportunity rankings.
    Social Media Analytics2026-10-10#customer reviews#topic modeling#sentiment analysis#social media analytics#business opportunity discovery#multi criteria decision making

Keywords

#social media analytics2#sentiment analysis2#customer reviews2#product planning1#event detection1#trademark analysis1#language model1#anomaly detection1#text mining1#topic modeling1#multi criteria decision making1